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BlackBerry reacts to the Gartner report that said it has 0.0% market share

BlackBerry reacts to the Gartner report that said it has 0.0% market share
Yesterday market research firm Gartner released its latest report on the state of the mobile world. One interesting tidbit in there was that for the fourth quarter of 2016, sales of devices running BlackBerry OS reached an unflattering 0.0%.

Today the Canadian company has sent us its official reaction to that report. 

This is all previously known information of course, but we assume BlackBerry thought it was useful to reiterate following the barrage of media articles saying that it's reached 0.0% market share. Things aren't as black and white as that number seems to imply, however. First off, we're talking about devices running BlackBerry OS here - not all BlackBerry-branded smartphones. The newest of those all run Android as you may know.
Then it's good to note that while Gartner did say the market share for the OS was 0.0% in Q4 2016, that doesn't mean there were 0 sales of handsets running it in that period. The 0.0% number is a rounding, there were in fact 207,900 devices with BlackBerry OS sold in the last three months of last year. But of course, BlackBerry itself is now focused on software for Android phones, and licensing that and its brand name to partners such as TCL, which is going to fully reveal the next BlackBerry smartphone at Mobile World Congress later this month.





From    ananda    10 years of international brand refurbished mobile phone export

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